What is granular consent?

Granular consent is a process of requesting separate consent for specific data processes. Rather than obtaining common consent for all data usage, granular consent seeks permission for each distinct use or category of data processing.

This gives users greater control over their personal data and ensures that they are aware of how their data is being used by giving them the option to accept or reject specific uses. Privacy regulations like GDPR make it mandatory.

To provide granular consent, businesses can utilize user-friendly consent interfaces and present each consent option in a clear and understandable manner.

Read more about GDPR Consent.