What is explicit consent?

Explicit consent refers to a type of consent that is given clearly and unambiguously by an individual. This means that the user providing the consent has fully understood the nature of the request and has agreed to it voluntarily. Explicit consent is often obtained through specific actions such as clicking a button or checking a box on a form.

Explicit consent is particularly important with regard to cookies. In many jurisdictions, obtaining explicit consent from users before using cookies is a legal requirement. To obtain explicit consent for cookies, websites can display a cookie banner or popup that informs users about the use of cookies and provides a button for them to click if they agree to it. This action suggests that they are aware of the request and have given consent willingly.