What is a cookie popup?

A cookie popup is a banner that appears on a website to ask for the visitor’s consent to use cookies. A cookie popup is essential in ensuring that users are informed about the website’s use of cookies and give explicit consent before cookies are set on their devices. This is particularly important under privacy regulations like GDPR, where cookies are classified as personal data, and businesses must obtain consent before processing any personal data.

Here is an example of a cookie popup on a website: